Tuesday, September 7, 9:00 a.m. – 10:15 a.m.
Cliff Andrews, Keynote Speaker
An accomplished executive leader, Cliff Andrews has 19 years of experience serving as a chief advocate and advisor to association clients on public policy, public relations, and mission-focused association management in an ever-changing political and economic landscape. Cliff possesses a proven track record of helping the National Pawnbrokers Association protect their members by leading transformational change, establishing meaningful strategic alliances, and exercising sound judgment in making difficult policy decisions. Cliff will share his thoughts and concerns about the new administration and the effects they could have on pawnbrokers. He will touch on the possibility of a 36% rate
cap nationwide and what that would mean to our future.
Tuesday, September 7, 10:30 a.m - 11:45 a.m.
Brad Huisken – Create Your Own Stimulus Package Through Eliminating Lost Sales
Mr. Brad Huisken has been in sales since 1971. Since that time, he has been directly involved in all aspects of Sales and Sales Management.
Brads’ specialty is in-house training and consulting. He works with both large and small companies installing sales management systems and training salespeople on sales, customer service and communication.
The success of these projects is a direct result of the implementation of these systems
and the unique follow-up given by IAS Training.
Brad will be presenting a sales seminar customized for these uncertain times as we navigate into 2021.
Wednesday, September 8, 8 a.m. – 9:15 a.m.
Nick and Nicholas Fulton – “Pawnshop Marketing for the Ages”
Hear marketing strategies from 1st and 2nd generation Mississippi pawnbrokers to help you target your customers using social media and google. Nick Fulton, managing partner for USA Pawn and his son Nicholas Fulton both studied marketing at Mississippi State University. They will share with you how marketing has changed over the years and what you can do to maximize your investments to attract new customers and retain the one’s you have.
Wednesday, September 8, 9:15 a.m.– 10:30 a.m.
Deanna Thompson – Marque Luxury – “How to Grow Your Bottom Line Through Luxury Handbags”
Deanna Thompson, Luxury Handbag Resale expert and author, will be speaking on how to grow your bottom line and stay safe when loaning and purchasing outright on luxury handbags. From which brands yield the highest profit to red flags to look out for, Deanna will share where to find style names, resale pricing and how to drive traffic into your stores.